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C6 Bank
C6 Bank has launched the carbon statement, a calculator to quantify how much pollution the card purchases have generated for the environment. To demonstrate how this feature can help people become aware and even offset the generated carbon, we decided to create an OOH (Out of Home) advertisement that contributes to the environment with a paint that absorbs the CO2 from its surroundings.
Agência: Tech and Soul
Copywriter: Jéssica Fernandes
DA: Letícia Kohanoski
DC: Daniel Magri e Renan Bulgari
Agência: Tech and Soul
Copywriter: Jéssica Fernandes
DA: Letícia Kohanoski
DC: Daniel Magri e Renan Bulgari
