A NOVA KOPENHAGEN

KOPENHAGEN

Kopenhagen wanted to become part of consumers’ everyday moments. That’s how the new positioning was born:"Quando tem, marca". We drew on a truth about the brand’s products to reinforce this idea: with Kopenhagen, even the most ordinary days turn into irresistibly delicious ones.

Agência: Tech and Soul
Copywriter: Jéssica Fernandes
DA: Letícia Kohanoski
DC: Guilherme Lemos e Angelica Pernau